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Volkswagen's Way East - Brownfield or Greenfield Investments formatIsbn:Softcover - 9783640810079 in welchem durch ein zweckmaBigesSeminar paper from the year 2007 in the subject Business economics Business Management, Corporate Governance, grade: 1,3, BI Norwegian Business School, language: English, abstract: In terms of a rising competitive environment the way east gets more and more important. It does not only lead to a reduction in costs but operating in the eastern parts of Europe can result in advantages for the whole company. Volkswagen overtook their JV partner Skoda and